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Each week on Two Guys on Your Head, Dr. Art Markman and Dr. Bob Duke, explore different aspects of human behavior and the brain.

The High Price of Accountability

In this edition of Two Guys on Your Head, Dr. Art Markman and Dr. Bob Duke talk about the psychology of accountability.

We might think that in order to keep order in our households, work places, or classrooms, that its important to hold people accountable for their negative behavior. However, what that can lead to is a playing field that allows for either nothing to happen, or punishment. It is more important to focus on the behaviors we want to see continue, as opposed to giving energy to avoiding the negative.

Still a little confused? Listen back as Art and Bob explain the details.


Rebecca McInroy is an award-winning show creator, host, and executive producer for KUT, KUTX, and KUT.ORG.
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