If you’ve heard of Austin-based Alamo Drafthouse offshoot Mondo – you probably know them for their film posters. They’re artistic alternatives to the stuff pushed out by the film industry.
But Mondo has become much more than that as of late – also producing throwbacks with a focus on design including VHS tapes and vinyl records. Now, they’ve starting making toy collectibles.
They’re showing off all of this and inviting people to learn more about what they do in the first ever MondoCon. It’s this weekend in Austin.
Mondo CEO Justin Ishmael sat down with KUT's Laura Rice to talk about it.
On What's Special About Mondo's Posters:
"I think, first, the place where they're coming from is completely different from what's coming out of Hollywood. A lot of times, ours are not promoting a film that's actively trying to make money so I think there's a lot of liberties that we can take with them that studios can't... Some of our posters rely on having seen the movie to evoke an emotion."